Speaker Electronic (SE) will take over exclusive distribution for Adam Hall Group brands in China. With its extensive network, Speaker Electronic will now offer the Chinese market German products and services, such as LD Systems, Cameo, Gravity, Defender, and Palmer by the Adam Hall Group from a single source.
The confidence in Speaker Electronic as an exclusive strategic distribution partner is based on the long-term cooperation between SE and the Adam Hall Group that began in 2006. The Chinese subsidiary Speaker Factory is German owned and has been an important supplier for the Neu-Anspach event technology company since that time.
In a video message, SE Chairman, Michael von Keitz spoke of the many years of confidence, fairness, and reliability in the now 14-year cooperation. “Our most important shared goal was and always will be to supply our customers with well-designed quality products,” said von Keitz, who is also the German owner of Speaker Factory.
In his opening speech, COO and Managing Director of the Adam Hall Group, Markus Jahnel mentioned the most important flagship projects of the Adam Hall Group, such as the MAUI P900, developed in cooperation with Porsche Design Studio, and also looked back on the success story of LD Systems as a key player in the pro audio industry.
In the process, Jahnel emphasised Speaker Factory as a loyal supplier and contributor to this success. “To now have SE as an exclusive distribution partner for China is a win-win situation and a shared basis for intensive cooperation between China and Germany,” stated the COO in his words of praise.
The heads of audio associations offered their congratulations and have high expectations of the cooperation.