Robe announces new Norwegian distributor

Photo: Carl Tidemann (Prostage), Michel Arnst (Robe key account manager, Europe) and Gunnar Waldemar Naas (Prostage).

Robe announced Oslo-based Prostage as its new exclusive distributor for Norway. 

Robe’s key account manager for Europe Michel Arntz stated, “Norway is an important market and in Prostage we have a strong and proactive partner to move our business forward to the next level and are looking forward to a long and successful relationship with the teamthere.

Prostage was established in 2008 by CEO Gunnar Waldemar Naas with the main goal of offering quality and cost-efficient professional lighting, sound, and stage products.

Prostage co-owner Carl Tidemann commented, “We are super-excited to be working with Robe. We have watched the brand for some time and seen it become a market leader and a constantinnovator over the last decade. We know there is a demand for all of Robe’s current product ranges in Norway and are confident that this is an excellent match!”

Tidemann saw Robe’s fully in-house production facilities and ‘Made in the Czech Republic’ status as an advantage. He also is thrilled to be able to start taking customers to the Robe factory to see how everything is made, coupled with the investments in infrastructure, the local community and the people who are so critical to Robe’s smooth running and future thinking.

“We are aligned with Robe’s values on multiple levels, and striving to be the best, we see so many opportunities for to get the brand the recognition it deserves in Norway,” he added.

While the Prostage team are excited about all the current Robe products, Tidemann singled out the iSeries products as interesting for a region that experiences extreme cold temperatures and scenarios in winter. He also thinks it is a strategic move to manufacture near identical IP rated and standard fixtures in each of these ranges, and he also added that Robe’s TRANSFERABLE ENGINE LED technology will be a big hit in the sustainability-conscious nation.