PixelFLEX AR-LED Gives LDI an Augmented Reality Experience

PixelFLEX AR LED at LDI 2016.

As the LDI 2016 Conference and Tradeshow got underway inside the Las Vegas Convention Centre, the LED video manufacturer PixelFLEX debuted its new AR-LED technology. As an Augmented Reality experience, the AR-LED video design received an overwhelmingly positive response, and the technology is now preparing for its initial launch into the world of entertainment and commercial LED video design.

“We could not be more pleased with the response we received from the performance of our new AR-LED video technology,” said David Venus, PixelFLEX Director of Marketing. Utilising the patented lensing found in the FLEXLite series if LED panels, the new AR-LED has a 6mm pixel pitch with a broad viewing angle of 140 degrees horizontal and vertical. With each tile measuring 500mm x 1000mm, PixelFLEX created an impressive 28ft x 13ft demo wall at LDI, and then added lasers to bring the full Augmented Reality experience to life.

“Although still tethered to the glasses, this is by far and away the most immersive 3D LED video technology I’ve experienced,” admitted Doyle Martin, VP of Show Services and Director of Design Services at TLS Productions. “I know a number of folks who have been waiting for this type of technology, and from what I’ve seen, it is finally something that is ready for deployment in the field.”

“While I had heard of 3D LED video screen technology before, the idea seemed very gimmicky,” added Craig Rutherford, Blueshift Design. “But walking into the PixelFLEX demo room at LDI and putting on the glasses changed all that. Used correctly, the AR-LED technology really does open up a whole new world of creative possibilities that we simply haven’t seen before.”