infiLED, the international providers of high quality bespoke LED displays and solutions, provided over 7000 LED panels to create a unique installation as part of the Balenciaga runway show at Paris Fashion Week 2018 on 30 September.
infiLED worked closely with Canadian artist and filmmaker, Jon Rafman, who was tasked by fashion house Balenciaga to create a set which was an instrumental part of a fashion show that highlighted the impact of technology on society and the world. This was Rafman’s first experience of creating a dynamic set with LED panels, and infiLED provided their knowledge and expertise to pull off the most stunning results.
Working with its French reseller Image Video Services (IVS), infiLED supplied in excess of 7000 pieces of its leading range of X panels, ER panels and SF panels which created a narrow tunnel and catwalk in which the entire fashion show took place.
The curved tunnel walls were created with infiLED’s X series modules, which feature a stacking and hanging system, combined with the company’s flagship ER series, which has an accurate curve frame option, with an easily adjustable angle coupler, allowing a concave or convex curve option of up to 20.
For the catwalk, infiLED’s smaller SF series modules were used as a flexible solution that could be easily clipped in and out, and could withstand the force of being walked on – all whilst providing vivid colours and graphics throughout.
During the fashion show, the LED panels lit up the entire catwalk and tunnel with psychedelic projections of programming code, computer start-up messages and periodic tables.
“This incredible project really pushed the boundaries of visual media created with LED panels, and was hailed as one of the most talked-about shows of the iconic Paris Fashion Week,” said Ben DaCosta, Co-Founder and Managing Director of infiLED. “The flexibility of our range of high quality LED displays will continue to enable the world’s biggest artists to continue to create pioneering installations.”