Anna Valley Acquires Production Plus

Anna Valley expands group’s technical capability with acquisition of Production Plus.

Anna Valley has confirmed the acquisition of event technical support provider Production Plus. The purchase is the group’s second acquisition in recent years and will provide Anna Valley with additional staff and technical capabilities to support the company’s growing portfolio of venue clients.    

Production Plus has provided technical services to the events, hospitality, corporate and private markets since 1985. The company supplies video, audio, lighting, rigging and set design, build and staging services and equipment from a 20,000ft facility in Hertfordshire and is the preferred supplier to a host of five-star hotels and iconic venues.

After a management buyout in 2014, the company was going from strength to strength, however, like many suppliers in the sector, it has recently experienced difficult trading conditions due to the COVID-19 pandemic. Over the past 12 months, the owners were forced to reduce the company’s full-time staff and re-evaluate the business, ultimately deciding to approach long-time industry associates, Anna Valley, with an offer to purchase Production Plus.

“This purchase will not only expand Anna Valley’s technical inventory and strengthen our capabilities as an audio-visual provider to event venues,” said Anna Valley MD, Peter Jones.  “It also means that we’ve been able to take on 17 highly-skilled staff members who would otherwise have faced redundancy through no fault of their own.  We’re thrilled to welcome the Production Plus team into the Anna Valley Group.”

This is Anna Valley’s second acquisition since the company underwent its own management buyout in 2015.  In 2018, Anna Valley purchased live event specialist, Matrix UK Solutions, in a move that strengthened the company’s position in the AV rental market.

The Production Plus team and inventory of set, staging and rigging equipment will provide Anna Valley with additional capabilities ideally suited to servicing large event venues.

“We’ve worked alongside Anna Valley for over three decades and both companies have earned excellent reputations in the event industry over that time,” said Production Plus MD, Andy Miller. “I’m confident that this move will see our staff and business thrive and I look forward to joining the Anna Valley team.”