Pixotope Strengthens Global Operations with Virtual Production Business Development and Marketing appointments

Pixotope has appointed Phil Ventre, Vice President of Strategy and Global Business Development and Vivian Yu, Marketing Director, APAC and Global Sales Enablement Lead as part of their commitment to address the worldwide growth and demand to virtual production.

These strategic appointments mark an exciting phase of global growth for Pixotope. Welcoming Phil and Vivian to the team exemplifies the company’s commitment to access to virtual production technology globally. The result is the further fortification of Pixotope and its ability to meet the growing demand for virtual production solutions in live sports, events, gaming, and entertainment industries.

Ventre’s industry experience spans sales, marketing, and business development having held high-level positions at Avid, Ross Video, Disguise, and most recently, New York City-based Silver Spoon Animation. As VP of Strategy and Global Business Development, Phil will lead the Pixotope business development and strategy function for the sports, e-sports, and broadcast sectors, leveraging his network to work closely with CEO Marcus Brodersen and CRO David Dowling to address demand and build on the company’s foundation of success to continue its growth in these key markets.

“The more that audiences are exposed to immersive content created with virtual production techniques, the more they come to expect it in every piece of media they consume,” explained Ventre. “More than just expecting it, they’re expecting the same impact seen in high-end feature films; Pixotope is making that a reality. I’m incredibly excited to join the team and work with them to address the demands of the market.”

As APAC Marketing Director and Global Sales Enablement Lead, Vivian’s role extends beyond the Asia-Pacific region to support the worldwide Pixotope marketing team. Vivian will leverage her experience, which includes marketing roles at Avid and Ross Video, to drive campaigns.

“It speaks volumes that Pixotope already has a significant customer base in APAC with leading organizations such as China’s CCTV, Singapore’s Anomalyst Studio, Korea’s KBS, and Thailand’s Amarin TV already leveraging our technology to elevate their productions,” concluded Vivian. “I look forward to supporting our existing customers and welcoming new ones by fostering a community that inspires and connects end users to the opportunities that Pixotope virtual production solutions can offer.”