Observatory has expanded its senior team with the addition of Kelly Faller as Director of Marketing. Faller, originally from New York, NY USA, will leverage her extensive events experience and fan engagement expertise to expand the global footprint of the business.
“Kelly brings a unique skill set that will strengthen and drive expansion for the business,” said Observatory founder and Creative Director, Ben Sheppee. “We have been looking to develop our portfolio in Fashion and Lifestyle, where she has extensive experience. Our existing clients can look forward to an industry expert bringing her knowledge and understanding to the vision of engaging audiences, so we are thrilled to have Kelly add to and grow Observatory, building on our award-winning conceptual visual offering.”
Faller has worked in New York for both digital media and creative production agencies, for Fashion & Luxury brands, Entertainment and Higher Education clientele. Some of her past clients include Chanel, Bottega Veneta, Baume et Mercier, Baccarat, De Beers, Harry Winston, Shiseido, MTV Networks, Spike TV, Sports Illustrated, Time Inc, Jive Records and the Culinary Institute of America.
She has co-hosted several Fashion and Higher Education events with Google, and with Yahoo out of New York and Boston. She prides herself on her unique approach to cultivating new relationships by creating memorable, engaging experiences.
Observatory provides award-winning creative visual content innovation for live events, fashion, brands, sport and broadcast. The Observatory team has over 20 years of experience working on high-end events internationally, servicing clients such as BBC, Sky, Universal, Estée Lauder, Intel and Adidas, as well as music artists including Rihanna, Jay-Z, Rudimental and 5 Seconds of Summer. Their key services include creative direction, motion graphic production, stage and set design – spanning LED stage content, projection mapping, concert visuals, AR, VR and holograms.