Harman Professional Solutions awards distribution of the full Martin by Harman brand portfolio to Sound Technology Ltd in the UK


New dedicated Professional Lighting team created at Sound Technology Ltd to represent Martin by Harman

With effect 1 November 2017, the full range of Martin by Harman professional lighting will be supplied and represented in the UK by Harman partner Sound Technology Ltd.

Since 2008, Sound Technology Ltd has distributed Harman audio solutions and services to customers supplying a wide range of market sectors including touring, theatre, stadia, performing arts venues, nightclubs, houses of worship and cruise ships.

Representing a major expansion for the Hertfordshire-based company, a new dedicated Professional Lighting team incorporating sales, marketing, support and service is being established, with Ritchie Reed already in place as Business Development Manager, Professional Lighting. A familiar figure in the industry, Ritchie has worked in the entertainment lighting world for over 20 years, including Key Account Manager for Theatre and UK Sales Director at Martin Professional itself until April 2016.

“We are immensely proud and excited to be representing the full Martin portfolio,” commented David Marshall, Managing Director, Sound Technology Ltd. “Whilst we see clear synergies in terms of customer base and market sectors we already operate in, our new Professional Lighting team will be focused exclusively on the management and development of the Martin brand in the UK.”

The return to UK distribution from a direct model will result in streamlined logistics for customers, with Sound Technology holding substantial Martin stock in the UK, and a supply of spare parts locally.

Sound Technology’s existing 4000 sq ft demonstration facility is already equipped with Martin lighting and will be expanded with additional fixtures. It is a perfect environment for customers to test the latest products, including the acclaimed new MAC Encore™ Series. An Open Day on 14th November will provide the opportunity to see the demo facility and, in particular, experience the MAC Encore.

Jonas Stenvinkel, Group Director Entertainment EMEA, Harman Professional Solutions, added: “We are very pleased about this expansion of our partnership, Sound Technology has been our distributor in the UK for many years, and with their strong representation across the country, we believe the expansion of our great partnership will lead to a mutually beneficial future for both companies.“