Too Motions is a family run entertainment industry automation and motion control specialist based in Mexico City, which has invested heavily in Kinesys products. Currently they are the only enterprise in the county offering a full rental service in this specialist field to a wide variety of clients in the worlds of corporate activations, music concerts and tours.
Founder Gustavo Jiminez, started looking into the systems available and setting up a company dedicated to providing solutions for whatever objects of the rig people wanted to move at a show or event. The general brand reputation, plus the levels of training and support is what led him to Kinesys.
“We had heard about the excellent support from a few different sources, and when we got in touch and started talking to Dave Weatherhead and his team in the UK, we realised we had found a manufacturer that not only supplies a world class product but also has the highest standards of training and after-sales service. It has been a really amazing experience!”
They pooled all the money they made from an eight-month tour celebrating the bicentennial of Mexican independence in 2010 and invested it in the first Kinesys elements the following year. That purchase comprised eight Liftket motors and eight Elevation 1+ drive units, Vector control and a PD-ES power distribution and emergency stop control.
This was followed by on-site training by a team sent over from Kinesys in the UK so Too Motions own crew could become fully acquainted with the system and train up their own crew and automation specialists from there. There have been other training sessions since with Kinesys in a rented space in Mexico City to allow crew to work on full rigs – then to ensure that more crew can become automation specialists.
Their first gig was with Mexican singer and superstar Emmanuel. When they initially explained to the client what the Kinesys system was and its capabilities … they immediately encouraged them to buy more, and four more sets of Liftkets and Elevation 1+’s followed the following year for further Emmanuel shows. “I remember the reactions on that first tour where we were moving three trussing pods – and people were just completely blown away with the grace and precision of the system – they had never seen anything like it,” commented Hector.
Too Motions now has 24 axes of Kinesys Elevation 1+ movement, two vector controllers, three PD-ES units and five Kinesys beam trolleys, several fully trained crew – and are doing between 40 and 50 automation projects a year, mainly in Mexico, but also in a few other Latam countries like Colombia.
Ulises Sanchez, Too Motions’ main Kinesys Operator commented, “The system is extremely safe which is great and the accuracy in incredible! The Vector control is logical and easy to programme and I love all the timing parameters and the way you can accelerate and slow down movement so smoothly and elegantly – it brings a complete new dimension to any show”.
Recent Kinesys projects have included touring with Argentinian ska band Los Fabulosos Cadillacs; supplying automation for a David Guetta gig in Bogota, Colombia; a system was part of the Guns ‘n’ Roses show at the Foro Sol in Mexico City, and at the same venue they lifted and moved a mirrored VW Beetle for local rockers and heroes, Café Tacvba. Beam trolleys were supplied to a Huawei event in Cancun and also for the 66th FIFA Congress this year, staged in the Auditorio Nacional in CDMX. Too Motions currently has 12 full time employees and uses a pool of regular freelancers who have also been Kinesys trained.
