Bluman Associates: 11-Camera HD Shoot For Imogen Heap

“Equipping for an 11-camera shoot, providing screens for the concert, and mixing feeds for a webcast by Rebild Productions to ½ million viewers has been our most demanding assignment as a production company,” says MD Pod Bluman.

The Grammy-winning multi-instrumentalist Imogen Heap is an outspoken advocate of using new technology to interact and collaborate with her fans. At the end of 2010, she took to the Royal Albert Hall, with friends and family, a 67-piece orchestra, 40-piece choir and her own band, and some adventurous creative ideas.

Imogen Heap was conducting the orchestra and choir herself, as they performed her original composition, the score to the concept film ‘Love The Earth’. The piece was a collaboration with Thomas Ermacora for a Bubbletank production, in which fans were invited to submit video footage, highlighting all of the breathtaking qualities of nature. The best footage was selected and edited into a series of mini films that collectively became ‘Love the Earth, with specially-composed soundtrack by Imogen Heap.

Under the creative eye of Vision Director Steve Price, the show was recorded by 11 HD cameras. “Fitting that many cameras into position without shortchanging anyone was a tricky challenge,” comments Pod Bluman, whose team also provided the large main video screen and smaller side screens for the Albert Hall. “Camera feeds and the fan footage was mixed together for output to the screens, and for a HD webcast by Rebild Productions that is estimated to have been watched by ½ million fans.”

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